ABOUT CEK DATA HK 2023

About cek data hk 2023

About cek data hk 2023

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Observe that ByteDance allows Entrepreneurs to focus on TikTok ads to end users aged 13 and over via its advertising and marketing instruments, but these instruments only exhibit audience data for users aged 18 and over.

Go worldwide: see how Hong Kong’s current “point out of digital” compares with connectivity in other nations by examining our flagship Digital 2024 International Overview Report, which incorporates many hundreds of slides of global digital data, and our in-depth analysis of what these figures may well necessarily mean for you.

Having said that, as we observed from the Fb part above, variations in the viewers get to figures revealed in Meta’s ad arranging instruments do not always correlate with overall alterations in its platforms’ Energetic person bases.

On the quarterly basis, the company’s data also expose the sizing of Instagram’s advertisement audience in Hong Kong remained unchanged amongst Oct 2023 and January 2024.

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Take note: Meta’s promotion resources only publish audience gender data for “female” and “male” end users.

Such as, consumer investigation results printed by GWI generally offer very another photograph of X use by gender when compared with X’s possess audience data.

Even so, due to the fact LinkedIn’s advert viewers figures are based upon overall registered associates in lieu of website every month active users, it’s unclear irrespective of whether these tendencies may possibly mirror adjustments in active LinkedIn use also.

Notice: LinkedIn’s advertising assets only publish audience gender data for “female” and “male” end users.

Take note: Google’s advertising resources only publish audience gender data for “feminine” and “male” consumers.

These headline stats give an excellent overview of the “condition of digital” in Hong Kong, but to be able to seem sensible of how digital developments and behaviours are evolving, we need to dig deeper into the data.

The corporation’s routinely revised figures propose that Instagram’s advertisement arrive at in Hong Kong was comparable to 49.4 percent of the entire inhabitants Initially of the calendar year.

Just just before we get to the full report, Here are several ideas for further more reading through, which is able to give supplemental context for our full set of Digital 2024 numbers for Hong Kong:

This contrasts With all the gender data provided within the promoting resources of platforms like Fb, which depends about the gender that users on their own enter in their own profile.

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